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Social Media Here we go

Nissan uses its social media channels to connect with their followers/fans to provide information and to interact with them.  Loyalty amongst its followers/fans is one of Nissan’s top priorities and social media gives them the opportunity to expand the relationship.

Nissan’s strategy has worked out well so far, becoming the premier automaker on Facebook, Twitter, and YouTube.  Nissan was named #8 on the list of Top 15 Brands on Twitter for 2011, indexed by HootSuite.  Nissan was the only automaker on the list, joining the biggest brands including Twitter, Apple, Nike, Google, and others.    Nissan’s 75,000+ Twitter followers reach across multiple accounts of @NissanNews, @NissanVersa, @NissanJuke, @NissanQuest, and @NissanLEAF.
“Nissan is proud to be earning recognition among such recognized leaders in the space,” said Jon Brancheau, vice president, Marketing, Nissan North America, Inc. “We look forward to using this momentum to lead our new product launch efforts in the months to come.”
Nissan’s Facebook influence continues to prosper as well.  Nissan just passed 500,000 “likes” on their page and used the Facebook page to draw fans in during the Pathfinder Concept reveal at the North American International Auto Show.  Nissan also has hit a major milestone with their YouTube channel, exceeding ten million views.
Nissan’s Google+ page is relatively new but they are developing the page as another major communication channel to fans.

New 2012 Nissan Cube

The details on the funky, but stylish 2012 Nissan cube have been released.  The 2012 Nissan cube is now available to purchase at dealers nationwide.  The unmistakable fourth-generation vehicle with its famous box frame, asymmetrical rear window, refrigerator-like rear door and unique interior.
Fans of the Cube will enjoy the 2012 edition of the 1.8 S Indigo Limited Edition cube.  With Indigo colored seats, Nissan Navigation System, Rearview Monitor, a bumping Rockford Fosgate audio and so much more, drivers will love this special edition cube.
The 2012 cube comes in three different trims: cube 1.8, cube 1.8 S, and cube 1.8 SL.  The cube is front-wheel drive and is powered by a 1.8-liter four-cylinder engine that attains an efficient 31 mpg highway.

Nissan Cube One of the Safest Cars under 20,000 per Forbes

Nissan always places safety for its passengers as its number one priority.  Developing advanced safety technology is a constant goal for Nissan for all of its vehicles.

The roads are the safest they have ever been with the lowest fatality rates to date.  Small cars were thought to be unsafe but recent technology and advancement has made subcompact and compact cars more attractive for their safety as well as their bottom line.
Forbes decided to put a list of the best vehicles for under $20,000 that are the best picks for safety.  These vehicles are able to overcome the stigma of small cars being unsafe and provide passengers a safe ride.
The Nissan Cube was named one of the nineteen vehicles for being the safest while having a price tag under $20,000.  The Nissan cube is such a distinct vehicle for style but with its great safety as well, should continue to attract new owners.  Congrats to the Nissan cube!
Make sure to check out the complete list of vehicles making the cut.

The New Pathfinder is Coming!

The new Pathfinder will debut at the North American International Auto Show starting January 9 during the press preview days.  Nissan is excited to show off its brand-new Pathfinder concept vehicle.

Nissan is terming it “The Next Gen SUV”.  Engineers took all of the traditional aspects of the Pathfinder and meshed it with Nissan’s newest aerodynamic exterior design and platform.

Fans can watch the unveiling of the Pathfinder Concept online as well at http://www.nissanusa.com/.  Users can also enjoy visiting the Pathfinder Concept website where they can sign up to get the latest news on the vehicle.
Get excited for the re-imagined Pathfinder, the transformation is going to blow your mind!

New 20th Anniversary Package for 2012 Nissan Altima

Back in 1992 when the Nissan Altima was introduced into the auto market, it carried two names,  Altima and Stanza.  The Altima would make an immediate impact and started to rival the Accord and Camry that had dominated the mid-size category.  The Altima was the only name they needed to keep and Nissan has enjoyed the Altima ever since.
Since its first introduction, Nissan has sold over 3.6 million Altimas in the 20-year span.  In honor of the Altima being the top-selling vehicle for Nissan’s North American lineup, Nissan has unveiled the new 2012 Altima 20^th Anniversary Package.
The snazzy Altima comes with 16” aluminum-alloy wheels, fog lights, rear spoiler, and auto on/off headlights to spruce up the exterior.  On the interior, the special-edition Altima gets a leather-wrapped steering wheel, Bluetooth® hands-free calling system, HomeLink® Universal transceiver for garage door and home control, and other great features.
“We want to acknowledge Altima’s first two decades and how much it has meant to the company – and reward loyal Altima customers with this special 20th Anniversary equipment package,” said Al Castignetti, vice president and general manager, Nissan Division, Nissan North America, Inc. “From its uncertain beginnings, Altima has grown to be a real power nameplate for Nissan in the competitive mid-size segment – a position we intend to hold for many more anniversaries to come.”
Patrons can get the 20^th anniversary Altima for $950 MSRP, compared to $1,850 if you wanted to add all those features on to a regular Altima!  The special-edition Altima will be available to customers starting on November 18^th.